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2019

2019 Christmas Tree Statistics, Facts and Trends

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The 2019 Holiday Season

The holiday season is a time for gathering and celebrating with friends and family, gift-giving, reflection and thanks. To commemorate this time of year, the U.S. Census Bureau presents the following holiday-related facts and figures from its data collection.

Where the Toys are ... Made

96
Number of establishments around the country that primarily manufactured dolls and stuffed toys in 2006; they employed 2,410 people. California led the nation with 16 locations.
Source: County Business Patterns <http://www.census.gov/Press-Release/www/releases/archives/county_business_patterns/012181.html >

691
The number of locations that primarily produced games, toys and children's vehicles in 2006; they employed 13,665 workers. California led the nation with 118 establishments.
Source: County Business Patterns <http://www.census.gov/Press-Release/www/releases/archives/county_business_patterns/012181.html >

$3.4 billion
Total value of shipments for dolls, toys and games by manufacturers in 2006.
Source: Annual Survey of Manufacturers <http://www.census.gov/mcd/asm-as2.html >

$4.9 billion
The value of U.S. toy imports including stuffed toys (excluding dolls), puzzles and electric trains from China between January and August 2008. China was the leading country of origin for stuffed toys coming into this country, as well as for a number of other popular holiday gifts. These include roller skates ($42 million), sports footwear ($136 million), golf equipment ($638 million) and basketballs ($31 million). China leads Indonesia as the leading supplier of ice skates ($42 million versus $10 million), with Thailand ranking third ($9 million).
Source: Foreign Trade Statistics <http://www.census.gov/foreign-trade/www/ >

 

It's in the Mail

20 billion
Pieces of mail the U.S. Postal Service expected to deliver between Thanksgiving and Christmas last year. In the past, the busiest mailing day was December 17, but with early and online shopping for gifts, there is no longer a "busiest day" for holiday shipping. Instead, the Postal Service's busiest time is now two weeks before Christmas. Starting around December 10th, customer traffic to the Post Offices is expected to increase, with the week leading up to Christmas predicted to be the busiest mailing, shipping, and delivery week. During the week before Christmas, nearly three billion pieces of First Class Mail, including greeting cards, will be processed and delivered. The Postal Service also expects to deliver nearly 200 million packages per week during these two weeks. In 2017, USPS delievered more than 15 Billion Pieces of Holiday Mail, including more Than 850 Million Packages
Source: U.S. Postal Service

The most recent Postal Service mail facts date back to 2011 (Hey, it's the post officce, of course it's slooooww and behind! :)

  • 16.5 billion Number of cards, letters and packages to be delivered between Thanksgiving and Christmas Eve.
  • 2.7 billion Number of letters mailed over the holidays.
  • 801 million Number of pieces of mail processed on Dec. 20, the busiest mailing day of the year.
  • 551 million Average number of pieces of mail processed daily.
  • 589 million Average number of pieces of mail processed daily during the holidays.
  • 30 million In pounds, the amount of mail the Postal Service will process for overseas military installations, including war zones in Afghanistan, as well as Iraq.
  • 155,000 Number of vehicles used to transport holiday mail
  • 3.3 billion Number of holiday stamps the Postal Service has available this year.
  • 97 million Number of customers who visit the Post Office during the holidays.
  • 47.2 million Number of customer visits to usps.com during the holidays.
  • 4.7 million Number of shipping labels printed from home and office using Click-N-Ship during the holidays.

Rush to the Stores

$30.5 billion
Retail sales by the nation's department stores (including leased departments) in December 2007. This represented a 42 percent jump from the previous month (when retail sales, many holiday-related, registered $21.5 billion). No other month-to-month increase in department store sales last year was as large.

Other U.S. retailers with sizable jumps in sales between November and December 2007 were book stores (78 percent); clothing stores (37 percent); jewelry stores (137 percent); radio, TV and other electronics stores (46 percent); and sporting goods stores (53 percent).
Source: Service Sector Statistics <http://www.census.gov/mrts/www/mrts.html >

14 percent
The proportion of total 2007 sales for department stores (including leased departments) in December. For jewelry stores, the percentage was 21 percent.
Source: Service Sector Statistics <http://www.census.gov/mrts/www/mrts.html >

23 percent
The proportion of growth in inventories by our nation's department stores (excluding leased departments) from Aug. 31 to November 30, 2007. Thanks to the holiday crowds, inventories plummeted by 22 percent in December.
Source: Service Sector Statistics <http://www.census.gov/mrts/www/mrts.html >

Note: Leased departments are separately owned businesses operated as departments or concessions of other service establishments or of retail businesses, such as a separately owned shoeshine parlor in a barber shop, or a beauty shop in a department store. Also, retail sales estimates have not been adjusted to account for seasonal or pricing variations.

$23 billion
Value of retail sales by electronic shopping and mail-order houses in December 2007 - the highest total for any month last year.
Source: Service Sector Statistics <http://www.census.gov/mrts/www/mrts.html >

$39 billion
The value of total retail e-commerce sales for the fourth quarter of 2007. This amount represented 3.6 percent of total retail sales during the period and exceeded e-commerce sales for all other quarters of the year. E-commerce sales were up 19 percent from the fourth quarter of 2006.
Source: Service Sector Statistics <http://www.census.gov/mrts/www/ecomm.html >

16,230
The number of electronic shopping and mail-order houses in business in 2006. These businesses, which employed 263,979 workers, are a popular source of holiday gifts. Their sales: $191 billion, of which 39.4 percent were attributable to e-commerce. California led the nation in the number of these establishments and their employees, with 2,381 and 32,728, respectively.
Source: County Business Patterns <http://www.census.gov/Press-Release/www/releases/archives/county_business_patterns/012181.html > and
Annual Trade Survey <http://www.census.gov/eos/www/2006/table6.xls >

If you're not sure where to do your shopping, choices of retail establishments abound: In 2006, there were 152,021 clothing and clothing accessories stores; 9,969 department stores; 9,522 hobby, toy and game shops; 31,813 gift, novelty and souvenir shops; 23,270 sporting goods stores; 28,300 jewelry stores; and 10,989 book stores across the nation. The figures shown are for locations with paid employees.
Source: County Business Patterns <http://www.census.gov/Press-Release/www/releases/archives/county_business_patterns/012181.html >

Holiday Names

Places whose names are associated with the holiday season include North Pole, Alaska (population 2,183 in 2007); Santa Claus, Ind. (2,320); Santa Claus, Ga. (247); Noel, Mo. (1,587); and - if you know about reindeer - the village of Rudolph, Wis. (419) and Dasher, Ga. (830). There is Snowflake, Ariz. (5,343) and a dozen places named Holly, including Holly Springs, Miss., and Mount Holly, N.C.
Source: Population estimates <http://www.census.gov/Press-Release/www/releases/archives/population/012242.html >

Hanukkah and Kwanzaa

52%
Proportion of the nation's spuds produced in Idaho and Washington in 2007. Potato latkes are always a crowd pleaser during Hanukkah.
Source: National Agriculture Statistics Service <http://www.nass.usda.gov/ >

$1.3 billion
The value of product shipments of candles in 2002 by the nation's manufacturers. Many of these candles are lit during Hanukkah and Kwanzaa celebrations.
Source: 2002 Economic Census <http://www.census.gov/econ/census02/guide/SUBSUMM.HTM >

New Year's Eve and Day

75,515
The estimated July 1, 2007, population of Champaign, Ill., a place whose name alone may get you into a celebratory mood.
Source: Population Estimates <http://www.census.gov/Press-Release/www/releases/archives/population/012242.html >

$475 million
U.S. manufacturers shipments of effervescent wines (including sparkling wines, such as champagne) in 2002.
Source: 2002 Economic Census at <http://www.census.gov/econ/census02/guide/SUBSUMM.HTM >

More than 305 million
The nation's projected population as we ring in the New Year.
Source: Population projections

 

2005 below:

The holiday season, with its many traditions, family gatherings and general good feelings, will soon be upon us. To commemorate this time of year, the U.S. Census Bureau presents the following holiday-related facts and figures from its data collection.

Season's Greetings
1.9 billion

Number of Christmas cards sent to friends and loved ones every year, making Christmas the largest card-sending occasion in the United States. The second largest is Valentine's Day, with approximately 192 million cards being given. (Source: Hallmark research)

Christmas Trees
20.8 million

Number of Christmas trees cut around the country in 2002. These trees were located on 21,904 farms spread out across 447,000 acres. (Source: USDA National Agricultural Statistics Service at <http://www.nass.usda.gov/census/census02/volume1/us/st99_1_039_039.pdf >)

6.5 million
Number of Christmas trees cut in Oregon in 2002, making the Beaver State the nation's leader. (There were 2.6 million trees cut in Clackamas County, Ore., alone.) Also topping the 1-million mark among states were Michigan, North Carolina, Pennsylvania, Washington and Wisconsin.

Pennsylvania led the nation in the number of Christmas tree farms, with 2,164; Oregon was tops in acres devoted to Christmas tree production, with 67,800. (Source: USDA National Agricultural Statistics Service at <http://www.nass.usda.gov/census/census02/volume1/us/st99_2_035_036.pdf > and <http://www.nass.usda.gov/census/census02/volume1/or/st41_2_035_035.pdf >)

$506 million
The amount of money the nation's Christmas tree farmers received from tree sales in 2004. Oregon was the top state in tree sales ($143 million), followed by North Carolina, Washington and Michigan. (Source: USDA Economic Research Service at <http://www.ers.usda.gov/ >)

$561 million
The value of U.S. imports of Christmas tree ornaments from China between January and August 2005. China was the leading country of origin for such items. Similarly, China was the leading foreign source of artificial Christmas trees shipped to the United States ($69 million worth) during the same period. <http://www.census.gov/foreign-trade/www/ >

$80.2 million
Value of shipments by U.S. manufacturers of article trees, including Christmas trees, in 2002. <http://www.census.gov/prod/ec02/ec0231i339999t.pdf >

Holiday Names
1,162

Population of Christmas, Fla., an unincorporated town.
(Source: American FactFinder)

Other places whose names are associated with the holiday season include North Pole, Alaska (population 1,659 in 2004); Santa Claus, Ind. (2,201); Santa Claus, Ga. (238); Noel, Mo. (1,476); and - if you know about reindeer - the village of Rudolph, Wis. (418). On top of that there is Snowflake, Ariz. (4,836); Dasher, Ga. (822); and a dozen places named Holly, including Holly Springs, Miss., and Mount Holly, N.C. (Source: American FactFinder)

$291,085
The value of U.S. imports between January and August 2005 from Christmas Island, an Australian territory in the Pacific Ocean, south of Hawaii. Perhaps some of these were "Christmas gifts from Christmas Island." <http://www.census.gov/foreign-trade/www/ >

Holiday Shopping - The December Rush
The holiday season is critical for retailers. How critical? Well, here are some examples using the most recent Census Bureau data available. Note that the estimates that follow have not been adjusted to account for seasonal or pricing variations.

$31.9 billion
Retail sales by the nation's department stores (including leased departments) in December 2004. This represented a 54 percent jump from the previous month (when retail sales, many Christmas-related, registered $20.8 billion). No other month-to-month increase in department store sales last year was as large.

Other U.S. retailers with sizable jumps in sales between November and December 2004 were clothing stores (48 percent); jewelry stores (170 percent); book stores (100 percent); sporting goods stores (63 percent); and radio, TV and other electronics stores (58 percent). <http://www.census.gov/mrts/www/mrts.html >

15 percent
The proportion of total 2004 sales for department stores (including leased departments) that took place in December. For jewelry stores, the percentage was 24 percent. <http://www.census.gov/mrts/www/mrts.html >

24 percent
The proportion of growth in inventories by our nation's department stores (excluding leased departments) between the end of August and the end of November 2004. Thanks to the holiday crowds, inventories plummeted by 23 percent in the year's final month. <http://www.census.gov/mrts/www/mrts.html >

1.8 million
The number of people employed at department stores in December 2004. Retail employment typically swells during the holiday season, last year rising by 50,900 from November and 195,500 from October. <http://www.bls.gov >

E-Shopping
$21.5 billion

The value of total retail e-commerce sales for the fourth quarter of 2004. This amount, represented 2.3 percent of total retail sales over the period and exceeded e-commerce sales for all other quarters of the year. E-commerce sales were up 24 percent from the fourth quarter of 2003. <http://www.census.gov/mrts/www/ecomm.html >

32 percent
The percentage of adults who shopped online in 2003, up from 2 percent in 1997. No doubt many of these customers were doing some holiday shopping at some point during the year. <http://www.census.gov/Press-Release/www/releases/archives/miscellaneous/005863.html >

Where are Christmas Gifts Made?
124

Number of establishments around the country that primarily manufactured dolls and stuffed toys in 2003; they employed 2,123 people. California led the nation with 19 such locations, and Vermont employed the most, 670.
<http://www.census.gov/Press-Release/www/releases/archives/county_business_patterns/005507.html >

733
The number of locations that primarily produced games, toys and children's vehicles in 2003; they employed 16,996 workers. California led the nation with 118 establishments and in the number of people they employed, 2,581.
<http://www.census.gov/Press-Release/www/releases/archives/county_business_patterns/005507.html >

$3.9 billion
Total value of shipments for dolls, toys and games by manufacturers in 2003.
<http://www.census.gov/mcd/asm-as1.html >

$656 million
The value of U.S. imports of stuffed toys (excluding dolls) from China between January and August 2005. China was the leading country of origin for stuffed toys coming into this country, as well as for a number of other popular holiday gifts that were imported. These include electric trains ($71 million); puzzles ($48 million); roller skates ($44 million); sports footwear ($204 million); golf equipment ($43 million); and basketballs ($26 million). Canada was the leading supplier of ice skates ($7 million).
<http://www.census.gov/foreign-trade/www/ >

Where Holiday Gifts are Purchased
16,049

The number of electronic shopping and mail-order houses in business in 2003. These businesses, which employed 264,868 workers, are a popular source of holiday gifts. Their sales: $131 billion, of which 31 percent were attributable to e-commerce. California led the nation in the number of these establishments and their employees, with 2,493 and 32,665, respectively.
<http://www.census.gov/Press-Release/www/releases/archives/county_business_patterns/005507.html >
and <http://www.census.gov/eos/www/papers/2003/2003finaltables.pdf >

If you're not sure where to do your shopping, choices of retail establishments abound: In 2003, there were 148,012 clothing and clothing accessories stores; 9,366 department stores; 10,274 hobby, toy and game shops; 34,287 gift, novelty and souvenir shops; 22,410 sporting goods stores; 28,527 jewelry stores; and 11,036 book stores.
<http://www.census.gov/Press-Release/www/releases/archives/county_business_patterns/005507.html >

47,835
The number of malls and shopping centers dotting the U.S. landscape as of 2004, a total that had increased by approximately 10,000 since 1990. (Source: Upcoming 2006 Statistical Abstract)

Winter Wonderland
6.8 million

The number of Americans who say they downhill-ski more than once a year. Other popular winter sports are cross-country skiing (1.9 million), ice hockey (1.8 million) and snowboarding (6.3 million). (Source: Upcoming 2006 Statistical Abstract)

It's in the Mail ...
20 billion

Number of letters, packages and cards delivered by the U.S. Postal Service between Thanksgiving and Christmas. The busiest mailing day this year is expected to be today (December 19), with more than twice as many cards and letters being cancelled as on an average day. (Source: U.S. Postal Service at <http://www.usps.com/communications/news/press/welcome.htm >)

About 1 million
Number of packages delivered by the U.S. Postal Service every day through Christmas Eve. The busiest delivery day: December 21. (Source: U.S. Postal Service at
<http://www.usps.com/communications/news/press/welcome.htm >.

 

Sources:

  • http://www.census.gov/Press-Release/www/releases/archives/facts_for_features_special_editions/012876.html
  • Center for a New American Dream,
  • BIGResearch,
  • St. Paul Pioneer Press,
  • Harper's Index,
  • The Joy of Cooking,
  • Department of Defense,
  • Unity Marketing,
  • National Christmas Tree Association,
  • USDA Economic Research Service,
  • Guinness Book of World Records 2006,
  • US Census,
  • US Department of Commerce,
  • Charity Navigator,
  • Giving Institute,
  • The White House,
  • Gallup,
  • US Postal Service.

 

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